ILLUSTRATED HISTORY OF INSURANCE
HISTORY OF INSURANCE COMIC

+ EXPAND THUMBNAILS

CASE STUDY

CLIENT GROUPAMA ΑΣΦΑΛΙΣΤΙΚΗ
BRAND GROUPAMA ΑΣΦΑΛΙΣΤΙΚΗ
PLATFORM WEB / FACEBOOK / OTHER

How do you make a seemingly boring subject like the history of insurance interesting for younger audiences or any one at all for that matter? Make a series of cool comic book short stories! Groupama wanted to engage with its facebook fans and educate them at the same time. In actual fact, the history of insurance, proved to be a very interesting journey through history, showing time and again how human beings come together in times of crisis in order to serve the greater good. Four episodes have been produced so far spanning 3500 years of history, from ancient China and Greece to the Byzantine Empire. Check out the stories at http://goo.gl/1JdD8V