TOUCH SCREEN GAME
SUITCASE MATCH

+ EXPAND THUMBNAILS

CASE STUDY

CLIENT OGILVY ACTION
BRAND COSMOTE
PLATFORM MOBILE / GAMES

Engaging consumers on the street is a challenge. In cooperation with OgilvyAction, Fluid developed the 'Suit Case match' tablet touch screen game to make the consumer experience more involving and entertaining at the same time. Promoting Cosmote's Traveller roaming services, the game needed to provide the opportunity for the promo teams to increase the time spent with each consumer and at same time reward the consumer for his or her time spent. Promoters, using tablet PCs, guided consumers through the game and consumers that matched all the suitcases correctly, won a prize! The difficulty level was deliberately set to 'low' in order to distribute as many giveaways as possible in a more entertaining way than usual.